Music streaming service
Listeners are switching to digital streaming and on-demand services that allow them to “catch” the songs they like so they can replay them later. However, the major players in the music streaming market are essentially music supermarkets. Real connoisseurs would never be content with a supermarket’s product range. They are drawn to specialty stores instead. In the same way, real music lovers prefer curated and controlled music content that they can listen to for hours on end – at work, in the car and on public transport. A group of enthusiasts approached us with an idea for this kind of music streaming service.